Discover Your Brand's
Superpower Through
 Design Strategy Experience Branding .

A full-service design studio in Chicago transforming your vision into an impactful brand that resonates with your audience.

See Work
Get a Custom Quote

Selected Work

The Love Juice Co.

A juice truck serving natural drinks in underserved communities.

American Funding Group

Business Grant Software Company

Yasmine Brown

A coaching program for the goal-oriented woman.
Our Portfolio of Success
What We Do

We help visionary startups and entrepreneurs discover the superpower of their brand through strategic design so they can stand out in the marketplace rather than blending in with the rest.

About
Our Capabilities

Brand Strategy

Brand strategy is essential in how a company presents itself to the world. A well-crafted strategy lays the  ➤ Foundation for consistent brand experiences that resonate with target audiences across multiple touchpoints.

Brand Design

We transform your brand’s vision into a unique identity to craft compelling logos and  ➤ Branding Packages. Our comprehensive services encompass  ➤ Art Direction,  ➤ Brand Guidelines,  ➤ Logo and ➤ Brand Identity solutions.

Website Design + Development

We design and build user-friendly and visually appealing websites that help you to reach your  ➤ Target Audience including ➤ Responsive Design and ➤ Seamless Navigation.

Client Empowerment

We empower our clients to succeed by offering   ➤ Ongoing Support for their   ➤ Brand and Website Management. We are less about making transactions and more about helping our clients to have a lasting impact.

Are you struggling to create a brand that is: clear, concise, and connects to the audience that you serve?

We help to identify and communicate what sets you apart, who your business is at its core, the values that drive it forward, and why they matter. Let us help you to unlock the potential of your brand, uncovering its unique essence, so your business can stand out and thrive.

Start a Project
5 Star

Google Rating

80%

Client Referrals

10+

Years of Experience

Reviews
5.0 ★

Read on and witness the lasting impact we’ve made on brands and projects like yours.

I would highly recommend Sparkle for Brand and Web Design. The landing page Sparkle designed for me to launch my Website has already been attracting new prospects by joining my VIP List. My brand is now speaking to the right audience of women I want to attract and delivering the right messaging to support the vision driving my business. I am forever grateful to God for bringing me Sparkle at the right time and I am excited about the new business opportunities to come as a result of my new Brand and Website!
⎯ Yasmine B., Goals Coach
⎯ Yasmine B., Goals Coach
Sparkle Boea is brilliant and her work is second to none. I've trusted more than a few branding and marketing projects to Sparkle. Time after time Sparkle has delivered star-quality websites, branding packages and marketing plans. Whether I am preparing a new business idea for funding or preparing for a company launch, Sparkle has proven capable in producing over-and-above, top-quality work.
⎯ Tyrone C., Entrepreneur, Multi-Ventures
⎯ Tyrone C., Entrepreneur, Multi-Ventures
[After] working with Sparkle and Brand Genius I would say 30-35% increase in bookings online [and] 25-35% repeat customers. We definitely had a competitive edge vs competitors as we always were updating or putting promos etc. on site and making improvements so things were never stale. Communication we had and flexibility and attention to detail.
⎯ Ernesto A., Owner, Panic Escape Room
⎯ Ernesto A., Owner, Panic Escape Room
I want to start by saying that Sparkle was purely a Godsend for me. I didn’t really think about the psychology of branding. I have been working on how to showcase my brand for a while now and she was able to execute my vision to the T. She was surprisingly quick too. I couldn’t believe the turnaround time. I just love her and the type of professional she is. I can tell she really cares for her clients because it shows. Highly highly recommend her for branding and marketing.
⎯ Khrsyta H., Founder, The Love Juice
⎯ Khrsyta H., Founder, The Love Juice
We Are Independently Owned

10+ years of proven industry expertise

10+ years of proven industry expertise

Founded by Brand Strategist and Designer, Sparkle Boea, Brand Genius Studio is a culmination of 10+ years of industry experience in graphic design, entrepreneurship, and client relations management.

About Us